This award honors hotels in Georgia that stand out through a strong, creative, and original concept. Whether rooted in design, storytelling, sustainability, culture, or a thematic vision, concept hotels provide guests with a distinctive and immersive hospitality experience.
Who Can Apply:
Hotels operating in Georgia with a clear and innovative concept;
Themed hotels, art/design hotels, eco-hotels, or culture-based hospitality projects;
Independently operated or part of a group, as long as the concept is clearly defined and consistently delivered;
Evaluation Criteria:
Concept Clarity: Originality, consistency, and creativity in the concept;
Design & Atmosphere: Architecture, interior, and ambiance aligned with the concept;
Guest Experience: Immersive, memorable, and emotionally engaging stay;
Brand Identity: Strong storytelling and visual branding;
Innovation: Unique interpretation or execution of the hotel’s theme;
Sustainability: Integration of eco-friendly or socially responsible practices (if applicable);
Impact on Tourism: Contribution to local destination appeal and differentiation;
Eligibility Requirements:
Must be legally registered and operating in Georgia;
WTG Team will confirm your registration and will send you invoice and list of required supporting materials;
Complete payment within 48 hours of submitting the nomination application form;
Send supporting materials: photos, visitor testimonials, short videos (optional), and a brief business or project description within a week of submitting the nomination application form;
